Same DNA, same location, same price? Price differences across distribution e‐channels of a single online retailer
نویسندگان
چکیده
Although price dispersion remains a prominent feature of international and domestic markets, the development e-commerce has been increasingly promoting uniform pricing. Existing studies suggest that online competition, especially from Amazon, reduces within individual retailer's chains among stores in different chains. Amazon's effect on rivals have analyzed, little is known about its pricing across own distribution channels. Do strategies differ channels single geographical market? We use large dataset grocery quotes main platform subsidiary Amazon Fresh Berlin, Germany, to test whether those (both pure online) apply deviating strategies. Our results indicate partially set unequal prices for overlapping parts assortment, focus assortments with average unit values, vary their application promotions.[EconLit Citations: E31, L11, M31, Q11].
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ژورنال
عنوان ژورنال: Agribusiness
سال: 2022
ISSN: ['1520-6297', '0742-4477']
DOI: https://doi.org/10.1002/agr.21758